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Procter & Gamble was founded in 1837 by William Procter and James Gamble in Cincinnati, Ohio. The company started as a small soap and candle maker.
In 1859, P&G sales reached $1 million with 80 employees. The famous Moon and Stars trademark was introduced during this period.
The Ivory soap brand was introduced in 1879, becoming one of P&G\“s most successful products with its \“99-44/100% Pure\“ slogan.
In 1931, P&G established the first market research department in American industry, pioneering consumer research methods.
The company expanded globally after World War II, establishing operations in numerous countries worldwide.
In 1961, P&G introduced Pampers, the first successful disposable diaper, revolutionizing baby care products.
The 1980s and 1990s saw major acquisitions including Richardson-Vicks, Noxell, Max Factor, and Gillette in 2005.
Today, P&G operates in over 180 countries with a portfolio of trusted brands serving nearly 5 billion consumers worldwide. |
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