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Procter & Gamble (P&G) operates several subsidiaries in Pakistan that have adapted to local cultural preferences while maintaining global quality standards. These subsidiaries manufacture and distribute well-known consumer products throughout the country.
P&G Pakistan operates manufacturing facilities in Karachi and Hub, producing popular brands like Always, Ariel, Pantene, and Pampers. The company has made significant efforts to understand Pakistani consumer needs and cultural preferences.
In response to local cultural norms, P&G has developed marketing campaigns that respect Pakistani traditions and values. Their product formulations often consider local water conditions, climate, and consumer habits unique to the region.
The company employs thousands of Pakistani workers and has implemented corporate social responsibility programs addressing local needs, including women\“s empowerment initiatives and educational support programs aligned with Pakistani cultural values. |
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